How many personal pics are too many on your Instagram feed? What should every PMU artist know to grow their business using social media? Ana Square, editor and chief of PMU Masters and owner of Ana Square Microblading, shares her expertise on all things social media and how PMU artists can build a strong presence using their social media profiles. Watch here:
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From microblading advertising to taking a client’s payment, there are many things to consider for “how to grow a PMU business.” You …
Your PMU business will experience many changes as it grows. You may be striding along at an excellent speed and suddenly reach …
Social media platforms like Facebook, Instagram and Twitter are excellent places to build a community, develop business leads and attract new clients. …
For entrepreneurs, social media is more than a way to pass the time and be entertained. It’s an opportunity for you to …
The top two goals of every beauty entrepreneur is to get more clients and ensure those clients have a great experience in …
Growing your business is about filling your calendar and establishing your brand without sacrificing other areas, like earnings or customer experience. Essentially, …
Does a review matter? In short, yes, client reviews do matter. With most consumers checking reviews before booking with a new salon, …
For professionals in the beauty industry, social media platforms like Facebook, Instagram, and Twitter are vital tools. Not only do they allow …
As a beauty business owner, you have a lot riding on your shoulders as you work to make your lasting mark in …
After months of hard work, you’re finally hitting your goals. Congrats! Your salon is every PMU artist’s dream. It is buzzing with …
“What price should I charge for my PMU services?” That is a common question from PMU and beauty industry entrepreneurs. If you …
“No man (or woman) is an island.” This well-known phrase from poet John Donne, means that no one can get through life …
What are the latest PMU Trends for 2022-2023? Melissa Arnold of Worth It Beauty Academy joined us for a chat on what …
Every permanent makeup artist knows that the success of your business depends on filling your schedule with people who value your artistry. …
How can you build a luxury PMU brand? Watch here View this post on Instagram A post shared by HIGHSTOKE (@highstokemedia)
Every beauty professional is unique, and your brand identity should reflect that. It tells potential clients who you are. It sets you …
How many personal pics are too many on your Instagram feed? What should every PMU artist know to grow their business using …
We all have an ideal, dream client that we wish we could duplicate and see each and every appointment. While you can’t …
You’ve put your all into building this business, improving your technique, keeping up with the latest trends that can give your clients …
Want to know how to get more PMU clients in the door and significantly grow your business? The answer is: Marketing. Unfortunately, …
Being a beautypreneur often means wearing many many hats, particularly as you are starting and scaling your permanent makeup business. While you …
The beauty industry is one of the most competitive markets today. Competing with established companies and brands may appear daunting. In addition …
Sponsored Instagram and Facebook Stories are great opportunities for PMU artists to showcase their work and attract more clients. With each platform …
Passion, experience and preparation are a great foundation, but even with all the tools in the box, starting a business can be …
PMU is quickly becoming the most popular way for people to give their beauty a boost in a way that regular make-up …
“Mind your manners!” You probably heard that countless times as a kid, but you probably never expected to hear it again as …
It’s no surprise that Permanent Make-Up (PMU) and Microblading have become two of the most requested beauty treatments all over the world …
Getting ahead of the game today requires businesses to be able to adapt to a world marked by innovation and change. …
At Highstoke Media, we have learned that our passion is to support and partner with beauty entrepreneurs. We have experienced the feeling …
Being a beauty entrepreneur means changing priorities and doing as many things as possible. You are focused on growth and usually you …
As a PMU artist, creating a logo might not seem important. As your growth partner, we want to show you that the …
Starting isn’t easy, but don’t worry, we all go through it, especially those who are in the Permanent makeup industry. As a …
Permanent Make-up (PMU) services are in demand like never before! There is a long list of clients waiting to find the perfect …
Nowadays, in the beauty world, the relationship of trust between the specialist and the client must be fostered and strengthened with high …
At Highstoke Media, we believe that change is an excellent way to achieve and overcome the current challenges presented in the beauty …
If you’re a permanent makeup, you must know that your clients might choose your work by the portfolio you show on your …
Brand awareness refers to people’s ability to recall and recognize your business. It helps your brand to become the top-of-mind of your audience. …
The brand is the image of the business you send out to the world. It makes you stand out from your competition. …
We know that getting new clients can be difficult. It requires a lot of effort and constant work. Therefore, customer loyalty is …
We are here to share some points that you must take into account for your audience to recognize and remember your brand. …
As a girl boss, you must not forget that teamwork is essential to develop your day-to-day activities. It is not only taking …
Nowadays, we are measured by how much work we are capable of getting done and the ability to manage our time. However, …
