How to get clients as a new PMU artist in the beauty Industry?

New clients for PMU artist

Starting isn’t easy, but don’t worry, we all go through it, especially those who are in the Permanent makeup industry. As a PMU artist, getting new clients can be challenging, but what is critical is to know what your goals are and to know what steps you need to take to get there. It’s all about perseverance and being consistent.

Increase your range of services:

More clients will automatically seek you out when you provide multiple services. As a PMU artist, it’s better if you can provide to your client a whole range of procedures for brows, eyes and lips. 

As a professional artist you should focus on getting trained and licensed for more than one procedure. Besides attracting new clients, returning clients may become interested in having more permanent makeup work done with you.

Having a quality website and a social media profile are essential for any established PMU artist:

New clients for PMU artistInvest in a website (time or money) or platforms like social networks where you can display your complete credentials, reviews, portfolio, and visible booking areas.  Since your work is permanent, you must seem trustworthy. Your website and social media platforms should look professional, and all the features like online booking are fully functional.

Offer them more:

During the early stages of your business, it’s a good idea to offer your new clients discounts while you build a good long term relationship. You can create vouchers and place them in local businesses, such as hair salons or gyms. Here are some ideas to get you started: 

New clients for PMU artist

  • 10% off your first appointment.
  • Permanent makeup loyalty cards – if you offer other PMU services such as eyes and lips, you can offer a percentage off the following procedure. 
  • By referring a friend – clients get 10% off their first appointment and a free treatment when their friend signs up.
  • Gift vouchers – offer customers the option of buying gift vouchers for friends and family. This will enable you to book future appointments for your client while they are still on your chair.

We hope this information is useful to get you started. Don’t forget to follow us on our social networks where we are constantly posting tips and hacks for PMU artists.

Boost your PMU Brand

Boost your PMU Brand

We are here to share some points that you must take into account for your audience to recognize and remember your brand. 

We want to help you improve your brand so when your target market requires your service or product, the first name that comes to mind is your brand. 

The higher the recognition, the more the audience will be familiar with your logo, messages, and services/products.

If you do not know how to achieve this, we will teach you.Boost your PMU Brand

1. Create Your Profile In Social Media.

As it is well known out there, what isn’t found on the internet, does not exist. That is why it is essential to create a profile on the social network that best suits your service or product. It can be Instagram, Facebook, or even your web page. 

In your profile, you can expand information about your product or service, talk about specifications, working hours, place of service, among other information.

2. Develop A SEO Plan

Search engine optimization (SEO) is vital to generate more potential leads. It implies that your service or product can be seen by search engines such as Google. It will help you to keep track of the interactions with your followers on social media.

You will collect information and find out what content they prefer. Also, it will be easier for you to make decisions about what you want to share.

Boost your PMU Brand

3. Lean On Influencers

Influencers are now the new commercials. Followers trust the recommendations of the people they follow.

They believe in honest recommendations. For this reason, you must work together with local influencers to sponsor your service or product. Influencers will attract trustworthy consumers. 

4. Get Reviews

Social media users are usually guided by the comments found online. They use the reviews to obtain real and reliable information about your service product. 

As a result, reviews can influence the purchase decision process. You must create a space where clients can talk about the service. Also, It can help you to have feedback for your business. 

Would you like to know more about boosting your brand?